by Heather Plett | Aug 17, 2010 | Uncategorized

Yesterday I picked up the textbook I’ll be using to teach a series of courses on Writing for Public Relations. That’s the cover of the book you see above. Does anything jump out at you when you look at the picture?
Think about it… three well-known men at microphones, and one anonymous woman at a keyboard, presumably writing their speeches and press releases. What does that say about who’s allowed to have a voice? At the same time, though, whose wisdom might be in the words those voices expresses?
Now, I know I have been guilty of over-analysis before, and some of you might be clicking away from this post already because “Heather’s on her soap-box again”, but bear with me for a moment, will you?
I haven’t read the book yet, so I cannot judge it, and I suspect that whoever designed/published it had no intentions of making any gender statements, but none-the-less, statements are often made by the subtle ways in which we communicate our values and opinions without even being fully aware of what we’re communicating. When I started in the position I’m about to leave, for example, I had to work very hard at changing our publications, website, etc., to ensure that the images we used to represent our donors weren’t all white men over fifty. (That’s not a dig at my predecessor – I just don’t think anyone noticed before.)
(Confession time: just this morning in a management meeting, we were talking about a part time job that’s available at our office, which requires more hours in winter than in summer. I said “it might be perfect for a working mom who wants to be at home with her kids in summer.” And the male feminist sitting next to me nudged me and whispered “or the working dad”. I was duly chastised. Hence I have no right to suggest I always get it right. Old habits die hard.)
Back to the textbook… I find it rather interesting (in a “God directs us when we’re paying attention” sort of way) that while I’m getting ready to walk away from my day job to teach people how to be better communicators and to lead people in imagining a world where we all trust our feminine wisdom more and let those voices be heard in our leadership, politics, art, healthcare, schools, etc., I am faced with such a strong image of what continues to be acceptable in our society.
Let’s face it – men’s voices are still heard more often. Men’s leadership is still trusted more broadly. Yes, we’ve definitely seen some significant changes in that regard, and I acknowledge that I probably wouldn’t have had a chance to work in some of the roles I’ve worked in fifty or a hundred years ago. We may have come a long way, baby… but… it’s not okay to become complacent and assume that it’s smooth sailing from here on in.
That’s why some of what I mentioned in the last post worries me. If we forget the hard work that our feminist fore-mothers and fore-fathers did to ensure that ALL of our voices can be heard, and if we get too caught up in living self-centred, consumerist lives because we are “entitled and empowered”, then women the world over will continue to be marginalized, abused, genitally mutilated, sold into sex slavery, etc., etc.
Below is a photo of some young women I met in India. They had been rescued from slavery by the staff of an incredible organization that we met with in a remote rural town, but their families didn’t want them back because they are damaged goods. I wish I could remember their names (and part of me – quite honestly – is not sure I have the right to use their picture without at least that dignity), but I don’t. None-the-less, it is for these women – and others like them – that I hereby commit to following this calling wherever it leads, to speaking up when I am called to do so, to encouraging others (women AND men) to trust their feminine wisdom, to not be satisfied with the status quo, and to teaching each and every student in my writing class to remember the power of their own voices.
I admit, I have not always remembered the power of my own voice and I have too often deferred to what I perceive to be the “voice of power”. But now is the time to begin to make that right. For these women. And for my daughters.

by Heather Plett | Aug 16, 2010 | Beauty, Wisdom, women
My sister and I took my two teenage daughters to see the movie Eat Pray Love this past weekend. It was enjoyable, if for no other reason than that it gave this wanderer lots of pretty location eye candy to feast my eyes on. And, as a mother who sat watching with her teenagers, I was glad that the producers chose to keep it G-rated. All in all, it was a pleasant way to spend an afternoon.
But… (you knew there was going to be a but, didn’t you?) the fact that I brought teenage girls to the movie also made me cognizant of a few things that concern me somewhat about not only the movie, but the bigger picture of what this movie & book represent. I couldn’t help but think what messages my 13 and 14 year old daughters are picking up in this era of what Bitch Magazine calls “priv lit”. Here are some of my thoughts on that subject:
1. The movie (even more than the book) does a poor job of establishing why the character is wracked with such angst that she has to ditch a marriage and walk away from her life for a year. The impression that you get in the movie is that Gilbert is just a bit bored and needs to inject some enthusiasm in her life. Well, call me old fashioned, but I don’t want my daughters to believe that you leave a marriage because you’re “a bit bored”. When you’re in a relationship, you commit to it and you work damn hard at making it work. I’m not saying every marriage is going to work (or that they should), but leaving is not a decision that’s made as lightly as the movie would imply. (Granted – they didn’t have a lot of time to tell that story.) Not so long ago, my daughters watched some of that commitment at work, when my husband and I put the whole “in sickness and in health” vow to the test and decided that love was worth sticking around for. Hopefully they’re watching us more than they’re watching the movie screen.
2. I’m all for self-improvement and “living your best life”, but… well, just how dangerous is the message that we’re communicating to our youth that we as women are “entitled” to spending hoardes of money traveling around the world and finding ourselves? What about the “giving back” part of that? When do we remember that our rights have to be balanced with responsibility? Sure it’s good (and important) to spend time growing in our spirituality and learning more about our giftedness, but then what? Then we get to flit away to an island with a sexy Brazillian and never have another care in the world? I guess I’m still too committed to the idea that we find ourselves in order that we can better serve the world. (And… you might argue that Gilbert is doing just that by writing books, etc., but my point is that my daughters only pick up a one-sided view by watching the movie.)
3. Along the same lines, I can’t help but sigh a little about the “luxury of angst” when I have met women in Africa who have to walk 10 kilmetres to fetch water for their families, or women in India who’ve had to give up their daughters (and lose them into the sex trade) to keep the rest of their families alive. Is it right that we get to spend so much of our time and money on ourselves “because we’re worth it”, when some of the luxuries we’re enjoying are on the backs of the poor?
4. As this article so eloquently suggests, maybe all of this priv lit that represents the post-feminist era is actually sending us backwards instead of forwards. “But though Oprahspeak pays regular lip service to empowerment, much of Winfrey’s advice actually moves women away from political, economic, and emotional agency by promoting materialism and dependency masked as empowerment, with evangelical zeal.” Maybe, while we get lost in this culture of “self-enlightenment for our own sake”, we’ll miss the bigger picture of how we can impact real change in the world.
5. And a bonus quote from the article linked above… “It’s no secret that, according to America’s marketing machine, we’re living in a “postfeminist” world where what many people mean by “empowerment” is the power to spend their own money.” Does spending money make us empowered? Really? Maybe we could seek empowerment instead by simplicity and generosity and justice. (I couldn’t help but notice that, although the main character left New York with just a duffle bag, she was still wearing a different outfit in nearly every scene of the movie.)
It’s not that the movie was horrible – it was actually quite enjoyable and there were parts of it that genuinely inspired me. However as I continue to imagine what gifts I’m going to offer the world as I build my consulting/writing practice (and dream of workshops, retreats, etc.), I find I have to examine some of the self-improvement/self-enlightenment/mindfulness work and determine which of it is moving us forward. Which of it is snake oil? And which of it is making us an even more self-centred consumerist culture than we already are?
As I’ve said in the past, I want to imagine what it looks like if “Sophia Rises” and we all learn to trust our feminist wisdom more deeply and let it impact the way we interact with the world and each other. Contrary to what I may have said above, some of it will mean that we have to take lessons from the Elizabeth Gilberts of this world and focus more of our attention on beauty, spirituality and relationships. Those are all very good things and they will help us see our way forward. BUT we have to guard against the temptation to turn these things into self-serving pleasure seeking consumerism.
by Heather Plett | Aug 13, 2010 | Uncategorized

If God is an Artist
who paints mushrooms just for fun,
and we are created in God’s image,
it seems to me we shouldn’t have so much trouble believing (and acting like)
we are artists.
(And don’t even get me started on bird songs, or the dances of schools of fish, or…)
Note: All photos taken within approx. 100 feet of our campsite on a recent canoe trip. And this was only a sampling!
by Heather Plett | Aug 12, 2010 | journey
Warning: This post is mostly just me thinking aloud. Feel free to ignore it if you get easily annoyed with the inner angst of an over-thinker.
I’ll admit it – I’ve been agonizing about what the big “next step” will look like once I walk away from my day job. No, the agony has not been about second-guessing my decision – I’m pretty confident it’s the right choice – but rather it’s about “what am I going to put out into the world once I have to be responsible for marketing MYSELF rather than a non-profit or government organization”.
At the heart of this agonizing is a question about whether to be a generalist or a specialist. I have a lot of skills that I think are marketable – writing, communications planning & marketing & public relations, media relations, creativity, facilitation, leadership development, teaching, storytelling, global thinking, travel, synthesizing information… and that’s where I get a little bogged down. I LIKE to do a lot of things and have a lot of variety in my life. That’s why I’ve been happy in this job because it has offered me opportunity to grow in my leadership, do lots of creative writing and communicating, travel to fascinating places in the world, do story-gathering and photography, advise people on how to effectively communicate their message, etc., etc.
So part of me thinks I should just start marketing myself as a generalist who’ll do all of these things, and be kind to you while I’m at it.
BUT… I’m a little nervous that being too much of a generalist just waters down what I want to do in the world AND gives people the idea that I’m a “jack of all trades and master of none” and that I won’t really do a bang-up job of whatever it is they consider hiring me to do. So then I try to synthesize all of these things and come up with some kind of well-rounded statement like “I’ll help you use your personal and organizational stories and strengths to transform your leadership and impact”. Hmmm…. blah.
The thing is, the skills that I think will get me jobs (ie. INCOME), are not necessarily the things I want to do a lot of. Corporate communications, for example. I can write a bang-up press release or produce a lovely annual report, but please don’t make me do that ad nauseum! On the other hand, if you want to hire me to go to Zimbabwe to visit your project site to take pictures and gather stories so that you can better communicate what your organization does, I AM SO THERE!
And then there’s this other piece that keeps nagging at me like a pesky child who won’t stop showing you pictures of delectable chocolate until you take her to 7-11 for a chocolate bar (like my smart little manipulater did the other night). Sophia Leadership. THAT feels like a real calling and something I really feel like I need to put out into the world. It’s needed – I know it is. It’s the gap that I never fully found in my thirteen years of leadership – a safe space for leaders who want to explore their feminine wisdom (intuitive thinking, creativity, spirituality, comfort with ambiguity, embodiment, etc.). Despite the many times when my fear gremlin tries to convince me that I’m not qualified to be a leadership consultant or that there isn’t enough of a market for it or I’ll kill my other chances of making an income if I focus too much on that, I KNOW deep in my heart that this is a calling I’m not supposed to take lightly.
And then… well, then my mind starts to throw all kinds of other doubts and questions on the table. Should it really be just about leadership? What if that alienates the people who SHOULD recognize that they are leaders (the artists, stay-at-h0me moms, administrative assistants, dancers, etc., etc.) but are afraid of that word? Maybe it should be something like “Sophia Rises” to express more of the emerging quality of feminine wisdom in a world that needs much more of it, without attaching it just to leadership? And… should I really call it “Sophia”? Won’t that confuse people who don’t understand that Sophia = Wisdom and who think it’s my first name? Oy veh.
As Marianne Elliot said so eloquently, “I’m learning to trust that the work I’m here to do is bigger than me.” Somehow it feels like the Sophia work is bigger than me and it’s the direction I need to place my energy. I expect that (at least at first) it won’t be the only thing that I do, and really, I think if I do it right, all of those things can be incorporated into the Sophia work.
The lovely thing is that this thinking work is not really stressing me out, despite the use of the word “agonizing”. To some degree, I thrive on change and innovation, and this is just the kind of thing that gives me a buzz. So I’ll happily keep thinking and overthinking and praying and meditating about this thing for awhile, and at some point, perhaps the path will be clear.
If you have any wisdom on the subject, feel free to share it. I’d be especially interested in hearing about what you think my “essence” or”strength” is – what is the quality that shines from this blog that you think people need more of?
by Heather Plett | Aug 11, 2010 | Fumbling for Words Writers' Club, writing
Quite awhile ago, I introduced this thing called the Fumbling for Words Writers’ Club. And then life got a little wacky and I found myself treading water just to stay afloat. Before you know it, the Writers’ Club went the way of the dodo bird.
Lately, though, several things have happened that helped convince me to revive that sad little dodo bird. A few people showed up on the Writers’ Club page expressing interest, I got hired to be a bonafide writing teacher, and a couple of friends asked me for writing advice. Okay, so… I get the message… writing advice is one of those things I’m SUPPOSED to share rather than keep it to myself.
The piece of advice that has been closest to my heart lately – the piece that I shared with the friend who asked me for feedback on her blog and the one who asked me to critique the first draft of her memoir – is this…
Write from your authentic voice.
This is especially true for blogs, memoirs, personal essays, etc. Nobody wants to read your story if there is nothing unique about the voice it’s written in. Nobody wants to read a perfectly polished memoir that has no heart. If you want to write well, you have to be prepared to give away a piece of your heart.
As a professional communicator, I’ve done a lot of writing from other people’s voices (speeches, “quoting” the experts for news releases and articles, etc.), so sometimes it’s hard to remember what my own voice is. That’s part of the reason I blog – to remind myself.
How do you find your authentic voice? Practice, practice, practice. That’s the bottom line. You won’t find it if you don’t commit to it. Shitty first drafts, mediocre second drafts, third, fourth… you get the picture. It takes work. And a healthy dose of blood, sweat, and tears.
Here are a few tips to take with you as you practice:
1. Forget what your grammar school teacher taught you. Well, that’s not entirely true – remember it, but then ignore it. A good writer knows the rules, but is very adept at breaking them. A good grammar teacher would never let you get away with starting a sentence with “but” or “and”, for example. But that’s just what I’m suggesting you do. Your writing has to flow in a natural way that feels right for you, not your grammar school teacher. If grammar makes it feel too formal and stilted, then work around the rules. (I know, I know… it can be HARD to break the rules for those of us who are natural rule-followers! Just ask my daughters about how laborious my text messages are because I actually spell things out and use punctuation!)
2. Say shit if your mouth is full of it. If you like spicy language or clever idioms, use them, damn it! (But not too much, please. They get old after awhile.) Your writing has to reflect a piece of you, so let the reader see the way you would talk if you were telling them a story. Don’t polish too much. (That doesn’t mean “don’t edit”, it just means “don’t take the personality out of it when you’re editing”.)
3. Be as vulnerable as you can be. This is really, really important. If you want to be authentic, you have to admit some of the tough stuff – like what makes you cry, how you feel when you look in the mirror, and how much it hurts when a friend betrays you. It even means showing your dark side – like the petty things you do for revenge, for example. You don’t have to spill every detail (it’s still important to protect people we love, for example), but the reader needs to know that you are REAL and human and that life sucks sometimes. If your writing sounds like your therapist’s analysis of a situation rather than what’s really going on in your gut, rewrite!
4. Throw away all of the flowery words. Oh I KNOW how much you want to show off your big vocabulary and your really smart analysis of a situation, but DON’T. Use simple, accessible language. Give the reader an easy entry point. If they have to run for a dictionary, they’ll probably forget to come back. That doesn’t mean you should assume your readers are stupid (they’re not), but don’t try to act like you’re smarter than they are. Treat it like a conversation and write like you would speak. (And if you’re a professor and you normally use big flowery words, then PLEASE dumb it down for the rest of us!)
5. Pick a reader and write for him/her. Don’t try to please everyone, because that’s when your writing will become bland. It happens to me all the time – when I start to think of the broad range of people who read my blog (friends, family, work colleagues, strangers), I start to freeze up because I get worried how different people will intepret it. If it helps, picture one of your favourite people reading your blog/book/essay. Even better – write for yourself. Write to make your primary reader – YOU – happy, and forget about everyone else. Practice being a good reader and give yourself constructive feedback.
6. Read what you’ve written out loud. There has to be a smooth, even flow to your writing, so pretend you’re at a public reading and read it out loud. If it feels choppy and uneven, rewrite it. If you can’t put your personality and your own intonation into it when you read it, change it. If it sounds like a speech a politician might give, or something your grammar school teacher would have written… ummm… ditch that baby and start over again!
And now for a little of that practice…
Tell a story to your best friend. Think of something that happened yesterday or last week (or make something up) that made you laugh or cry, and then pretend you’re sitting down over a steamy chai latte telling your favourite person all about it. Use the words, phrases, and tone that you would use if you were actually speaking. Be honest, vulnerable, and a little messy. If you want, turn it into a dialogue with your friend’s response as part of it.
If you want to play along, feel free to add your piece to the comments, or put it in your blog and then make sure to tell us about it here so that we can visit.